Corporations began getting involved with Pride in the 1990s, about two decades after the first...

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Monday, June 30, 2025

Constant Contact

Get the Email Marketing Buyer’s Guide: For organizations with multiple departments, teams, locations, or users

Learn the must-have marketing features and unique goals that complex organizations should keep in mind as they evaluate digital marketing tools to support all of their departments and locations.

Fortune

Big brands are pulling out of Pride. Here’s how their involvement has changed over the years

Corporations began getting involved with Pride in the 1990s, about two decades after the first Pride march.

Search Engine Roundtable

Daily Search Forum Recap: June 27, 2025

Here is a recap of what happened in the search forums today, through the eyes of the Search Engine Roundtable and other search forums on the web.Google's head of search, Liz Reid...

Blogging Wizard

What Creators Need To Know About The Rise Of Social Commerce

What if you didn’t need to send viewers to your website to buy every product you promote on social media? Social media has evolved quite a bit over the last...

Journal of Consumer Research Advance Access

The âConfidenceâ Trap: When the Likelihood Is Low, Forecasters Look Less Competent When They Refer to Their Confidence...

AbstractMarketers make various forecasts, including those about new products, financial instruments, sporting events, and medical procedures, to influence consumer decisions.

ON-DEMAND TRAINING

American Marketing Association

Digital Marketing Strategy

As consumers increasingly turn to the digital marketplace of the Internet, organizations recognize that they can better reach and connect with their customers, clients, or prospects through digital marketing.

American Marketing Association

Navigating Google Analytics 4 (GA4)

Google Analytics provides marketers with metrics, reports, and tools for measuring audience data and user behavior. This course will give you a basic overview of Google Analytics, ranging from account setup to platform navigation and performance maximization.

American Marketing Association

Content Marketing

Connect with your audience, and build your brand awareness and trust using content marketing.

Chief Marketer

20 Brand Experiences from Cannes Lions 2025

Multiple brands once again descended upon the Côte d'Azur for Cannes Lions to entertain marketing, advertising and comms professionals with innovative content and technology activations.

Seth's Blog

Education is free, learning is expensive

Seth Godin's Blog on marketing, tribes and respect

Convince & Convert

Data-Driven Personalization: What’s Changed 1-Year Since the Book Launched? AI, Privacy, and Synthetic Data

Since my book, Data-Driven Personalization, was released in spring 2024, I’ve had the chance to share the frameworks and ideas within it at conferences across the United States.

The Ahrefs Blog

The Lean Guide to Product Research

The good news is that’s no longer true. Today, anyone with an internet connection can uncover really powerful market insights using affordable and even free tools. This guide will show you how. In simple terms, product research is the process…Read more ›

Social Media Today

TikTok Adds ‘Countdown Bidding’ for Livestream Auctions

Another way to push its in-app shopping options.

Chief Marketer

Fresh Meat: Cannes Lion Festival In Retrospect From An Industry Novice

Early last Wednesday evening, I found myself in a closed courtyard off the Croisette in Cannes at an exclusive event co-hosted by a publisher and a tech company. Who am I and why was I there?

Adweek

Boxer Jake Paul’s AI Twin Stars in New CTV Ad for Betr

Betr's ad pot was created in two days, slashing months of production work and ballooning budgets.