Here is a recap of what happened in the search forums today, through the eyes of the Search Engine...

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Tuesday, July 1, 2025

Search Engine Roundtable

Daily Search Forum Recap: June 30, 2025

Here is a recap of what happened in the search forums today, through the eyes of the Search Engine Roundtable and other search forums on the web...

Marketing Dive

Agency’s Cannes Lions awards revoked for use of AI, safeguards introduced

The mutual decision to withdraw the award follows the discovery that Brazilian agency DM9 simulated real-world events and campaign outcomes.

Search Engine Roundtable

Microsoft Removed Over One Billion Ads & 475,000 Advertiser Accounts

Microsoft released its Microsoft Advertising trust and safety report, which revealed it removed or restricted over one billion ads. The company also suspended over 475,000 advertiser accounts over the year.

Marketing Tech

Is AI the new marketing snake-oil?

Labelling products with AI is common at present, with many technology industry observers scratching their heads to find a platform, service, or piece of software that doesn’t use AI, machine learning or one of the other, often ill-defined variants...

Chief Marketer

Alliant Acquires AnalyticsIQ To Scale Up Its Audience Graph

Alliant is making good on its plans to build a modern, data-driven marketing platform through M&A. The audience platform announced Monday that it’s acquiring data insights and analytics company AnalyticsIQ. Alliant declined to disclose the deal price.

ON-DEMAND TRAINING

American Marketing Association

Digital Marketing Strategy

As consumers increasingly turn to the digital marketplace of the Internet, organizations recognize that they can better reach and connect with their customers, clients, or prospects through digital marketing.

American Marketing Association

Navigating Google Analytics 4 (GA4)

Google Analytics provides marketers with metrics, reports, and tools for measuring audience data and user behavior. This course will give you a basic overview of Google Analytics, ranging from account setup to platform navigation and performance maximization.

American Marketing Association

Content Marketing

Connect with your audience, and build your brand awareness and trust using content marketing.

ClearVoice

Channel and Media Planning

What is channel and media planning? Channel planning, also called media planning, helps you figure out where, when, and how to reach your ideal customers.

Hubspot

How Privy’s former CMO learned to love low-budget, scrappy marketing

If you’re a startup founder or marketer trying to build momentum with little to no budget, good news: Being scrappy is the best place to start.

CMSWire

Loyalty Starts With a Unified Customer Experience

Customers notice the cracks between your teams. The solution: align internally to reduce friction, earn trust and grow smarter.Continue reading...

Marketing Dive

Seventh Generation hires CMO who helped build Kinder brand in US

Shalini Stansberry is focused on continuing to bring new consumers to Seventh Generation after winning Gen Z’s favor at Kinder Snacking.

CMSWire

How Marketers Can Adapt to Tariff-Driven Volatility With Budget Flexibility, AI and Agile Messaging

Tariffs are disrupting the market. Learn how CMOs can navigate this volatility with agile budgets, AI strategy and fast, clear customer messaging.Continue reading...

Adweek

Cable Hangs in the Balance of Warner Bros. Discovery’s Split

Depending on which aspects of its streaming capabilities WBD is willing to sell off, we could end up with an entirely new streaming landscape.

Adweek

Nike Unleashes Its ‘Scary Good’ Soccer Squad Amid Brand Turnaround

Nike's soccer campaign celebrates terrifyingly talented players.

EVENTS & LIVE TRAINING