5 most convincing scams of 2025 |
The most believeable scams often exploit our everyday needs and worries, with fraudsters looking for a coincidental opportunity that catches you out on a busy day.
The usual warning signs are getting harder to spot, so
take a look at the five most convincing scams this year and follow our advice on what to watch out for. |
|
|
|
|
Marks and Spencer impersonation scam
|
Following the recent cyberattack, M&S has been offering some customers an e-gift card as a goodwill gesture for the disruption. However, customers should be cautious after reports of scam emails circulating.
We examine the scam emails claiming to be from M&S and explain how you can spot a genuine email. |
|
|
|
|
Watch out for fake 'energy support' scams |
After the recent Winter Fuel Payment announcements, scammers have been busy impersonating the Department for Work and Pensions.
Dodgy messages include scam links to websites designed to steal your personal and financial information.
We round up the various versions of these scam texts so you don't get caught out.
|
|
|
|
|
Which? scams podcast special |
In a special episode of our podcast, Lucia Ariano sits down with Which? scams and consumer rights editor Lauren Deitz, fraud expert Faye Lipson and privacy expert Andy Laughlin to answer your questions and give their
top tips to help protect you and your loved ones from scams.
|
|
|
|
|
|
Scam sharer tool |
There's an easy way to make us aware of scams directly with our
scam sharer tool.
Tell us your experiences of phishing emails, fake texts, cold calls and other types of fraud. |
|
|
|
|
|
Stay safe,
Which? Scam Alert Team
P.S. Please share this information with your friends, family and neighbours – anyone who may find it helpful. Alternatively, they can sign up here to receive this directly to their inbox.
You're receiving this email because you signed up to the Which? Scam Alerts. |
|
| |
Free newsletters for everyone – get expert tips from Which? emailed to you regularly
At Which? we're committed to protecting your personal information when you use our services or buy our products. Our privacy policy explains how we use any personal information we collect when you visit our websites. This email uses a 'clear image gif' to track interactions with the email, for example to see whether it has been opened. This helps us understand how useful our emails are, so we can improve them in future. If you wish to turn off this tracking for future emails, you can do so in your email settings by turning off automated download of images. While all our public-facing work takes place under the Which? brand, technically it's carried out by a number of different legal entities. See the
About Us page for more detail.
Can we help you with anything else? If you've got any questions, from how to log in, or changing your details, to information about our products & services then visit
which.co.uk/help.
Which? Ltd. Reg. in England No. 677665. Reg office: 2 Marylebone Road, London NW1 4DF.
© 2025 Which? All Rights Reserved.
|
|
|
|
|
 |