July 10, 2025
| Today’s news and insights for marketing leaders
Deep Dive
Already beleaguered CMOs are being forced to be more agile than ever in the face of a new round of challenges like trade wars and artificial intelligence.
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“Hurts So Good” sees the Coca-Cola beverage partner with brands including McDonald’s, Buldak and Takis and launch late-night pop-up experiences.
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Cindy Rose currently helps lead enterprise tech sales at Microsoft and joins the agency as it tries to overcome client losses and worsening macro conditions.
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To make it in the AI-disrupted future, learn how to give your content the best chance at being cited by ChatGPT, Claude, and every bot on the block.
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Deep Dive
As marketers rushed to respond to new tariffs, outside-the-box brand refreshes, classic TV ads and other tactics helped set them apart.
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The brand is boosting its decade-long investment in gaming by bringing new talent and improved production to the fourth season of “Gamerhood.”
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Shrinking budgets, leaner teams, and tighter deadlines are the new normal. Discover how to leverage your data to keep up in this webinar.
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What We’re Reading
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