How long can we keep living in a parallel universe of clever stories we tell ourselves

How long can we keep living in a parallel universe of clever stories we tell ourselves—rather than...

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Friday, July 18, 2025

Adweek

Cannes Has Become a Festival of Great Work and Great Denial

How long can we keep living in a parallel universe of clever stories we tell ourselves—rather than facing the outside world as it actually is?

Search Engine Roundtable

Google Ads Tracks Call Assets QR Codes Or Send Email

For the past couple of years, we've seen Google show QR codes you can scan and email or text this number to call features in the Google Ads.

Adweek

Lenovo’s Emily Ketchen on Using AI to Transform Data Into Marketing Solutions

The intelligent device maker thinks of AI as a creative detective.

Blogging Wizard

Why Consistency Beats Virality In Building A Loyal Social Media Following

Do you get discouraged by your follower and engagement counts on social media even though you’re posting consistently and working hard to achieve success? Many influencers plan and create content...

Chief Marketer

How Gannett’s Kara Chiles Aims to Turn AI Experiments Into Real Value for Readers and Advertisers

For this edition of the AdMonsters' Publisher Spotlight, Kara Chiles, SVP of product management at Gannett and the USA TODAY Network gives a deep dive on the publisher's AI strategy.

ON-DEMAND TRAINING

American Marketing Association

Brand Strategy 101

Learn how brand commitment, brand voice, design and implementation create the impactful brand strategy you need.

American Marketing Association

AI Skills and Trends for 2025

Digital communications and generative AI are in a constant state of flux. Traditional media continue to shrink and marketers must learn to adapt to the paid, earned, shared, and owned landscape. But what new developments are on the horizon and how will they alter your workflow and customer relationships?

Social Media Examiner

YouTube Scripting Strategies That Sell: A Proven Model for Success

Have you ever poured hours into a YouTube video that racked up views but barely moved the needle on sales? Or maybe you’ve wondered why some marketers keep generating leads and revenue from videos they made years ago, while yours fade into the digital void?

Social Media Today

TikTok Continues to Face Challenges With its In-Stream Shopping Push

TikTok's major commerce investment in South East Asia has hit some speed bumps.

Neil Patel

The Ultimate Monthly Website Maintenance Checklist

When’s the last time you checked in on your website’s health? Minor issues like slow load times, broken links, and outdated plugins pile up fast and quietly chip away at your site’s performance and lead to a bad user experience (UX).

Search Engine Roundtable

Google AI Mode Gets Gemini 2.5 Pro & Deep Search For A Fee

Google is charging searchers to access the latest and best of its AI Mode and Deep Search. Google released Gemini 2.5 Pro for AI Mode and Deep Search for Google AI Pro and AI Ultra subscribers.

Marketing Charts

Direct Response Goals Grow in US Podcast Ads

Almost half of podcast ad spend in the US in Q1 was for direct response ads as opposed to brand awareness.

Digiday

Epic Games to rework Fortnite IP rollouts following creator backlash

Among both creators and marketers, the consensus is that the lack of licensed “Squid Game” creator experiences on Fortnite since the release of “Squid Game” season three has cost Netflix meaningful marketing value.

The Ahrefs Blog

Google Thinks AI Mode Is Good for Users, but the Content Isn’t Good Enough to Rank in Google

Google believes AI Mode content is good enough to show to users in what will likely be the default search mode in the future. But the content itself doesn’t seem good enough to compete in the normal Google search results.…Read more ›

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