TechnologyNow Streaming — You in AIWhat's going on: We’ve all spent a little too much time perfecting our avatars, whether it’s for Wii Sports or Apple Memojis. Now, DirecTV is taking things to the next level. The platform is partnering with AI company Glance to put subscribers on TV. Here’s how it works: You’ll be able to upload your photo and see an AI-generated version of yourself on the TV screensavers starting next year. However, this isn’t some cute gimmick. These AI-powered screensavers are actually ads for different products. You’ll be able to buy the outfits or furniture that you see yourself (but not the real you) using, making you the star of a customizable ad. What it means: DirecTV’s foray into AI-powered ads is just the latest example of advertisers using the technology to sell us more stuff (whether we need it or not). Walmart customers will soon be able to shop through ChatGPT, Amazon’s site is gradually filling up with AI-driven ads, and TikTok already runs campaigns with AI influencers. As the tech further integrates into everyday life, questions are mounting about where the line should be drawn between convenience, entertainment, and intrusion. Related: OpenAI Is Rolling Out Erotica As Sam Altman Says They Aren’t the “Moral Police” (CNBC) |