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Hi there,
In 2026, US connected TV (CTV) ad spending will top $37 billion, according to our forecast. Combine that with factors like Disney+'s Hulu integration tripling ad revenues and merger scenarios reshaping budgets, and you’ve got a year of streaming change.
Join me live on Wednesday as I break down EMARKETER's latest data. I'll also sit down with LinkedIn’s Chris Bodkin and Innovid’s Dan Mouradian to discuss how these trends translate to real-world strategy decisions, and you’ll have the chance to ask your questions live.
Whether you're planning 2026 budgets or evaluating platform options, you'll walk away with both the numbers and the strategic context to make informed decisions. | | |
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Hope to see you there,
Ross Benes
Senior Analyst
EMARKETER
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