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Hi there,
Commerce media is where retail, data, and advertising now intersect. The pressure to prove results and scale smarter is real, and 2026 will raise the bar again.
Join us for EMARKETER’s Commerce Media 2026 Kickoff on Friday, December 5, a fast-paced half-day of insight, strategy, and forward-looking conversations for marketers who want to lead the charge.
Here’s a look at what’s in store:
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Opening Keynote: Commerce Media in 2026. Principal analysts Sarah Marzano and Max Willens share the trends, forecasts, and capabilities changing how commerce media works. Then, Sarah will sit down with Roundel’s Shawn McGahee for a candid fireside chat on what’s next. |
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Ad Buyer Research. EMARKETER Head of Business Development Rob Rubin unveils unreleased survey data on what’s driving budget shifts and how leading marketers are proving real sales impact. |
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Brand Strategies. Learn how leading marketers are balancing on-site and off-site investments and building successful retailer partnerships with EMARKETER Senior Analyst Arielle Feger and her guests TJ Hanel, Director of Retail Media Network Strategy, Kellanova and Nicklaus Hasselberg, VP, Performance Marketing and Ecommerce, Every Man Jack. |
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Agency Strategies. EMARKETER’s Max Willens leads a deep dive on scaling strategies across clients and platforms, navigating marketplaces vs. RMNs, and more with Ethan Goodman, President of Digital Commerce, Publicis Commerce and Lauren Sanvidge, Head of Commerce, PHD Media. |
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Spotlight Conversation. Kevin Dunn, SVP, Brands and Agencies, LiveRamp and Frank Mulcahy, Head of Chewy Ads get candid with EMARKETER's Arielle Feger about how they’re creating stronger customer connections, better personalization, and scalable growth, on and beyond owned media properties. |
Join the leaders shaping what smarter, faster commerce media looks like next year. |
