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DECEMBER 23, 2025 |
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Key stat: The share of consumers who view generative AI as a negative disruptor in the creator economy has nearly doubled, jumping from 18% to 32% since November 2023, according to a July survey from Billion Dollar Boy and Censuswide. |
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Beyond the chart: |
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The skepticism runs deeper than discomfort. Consumer enthusiasm for AI-generated creator work
has dropped from 60% to 26% since 2023, according to Billion Dollar Boy.
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Use this chart: Drop this into your next creator strategy deck to show why authenticity still wins. Use it to push back when leadership asks about scaling content with AI. Show stakeholders that consumers are growing more wary, not less, of AI's role in creative work. |
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Related EMARKETER reports: |
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EMARKETER has over 3,000 charts visualizing trends across digital advertising, ecommerce growth, Gen Z behavior, and more. See how clients use them to add credibility to strategy presentations, enhance pitch decks with market insights, and attract and engage prospects. |
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