To mark the Year of the Horse, A.P.C. gave photographer Ma Hailun carte blanche to photograph a selection of accessories from the Spring-Summer 2026 collection. Working as both a visitor and an observer, she sought the space between memory and the present, discovering new layers within familiar landscapes and people. The shoot took place in winter, a season of profound stillness where light and silence became the primary guides. “The sunlight made the snow glimmer, the wind fell silent, and across kilometers of white, it was just us, accompanied by the faint murmur of the river freezing,” she recalled. “Nothing seemed to stir, yet beneath it all, a slow, persistent energy quietly moved.”

WOMENMENBAGS
WOMENMENBAGS

 

CARTE BLANCHE #7

BETWEEN HERE AND HOME

 

To mark the Year of the Horse, A.P.C. gave photographer Ma Hailun carte blanche to photograph a selection of accessories from the Spring-Summer 2026 collection. Working as both a visitor and an observer, she sought the space between memory and the present, discovering new layers within familiar landscapes and people.

 

The shoot took place in winter, a season of profound stillness where light and silence became the primary guides. “The sunlight made the snow glimmer, the wind fell silent, and across kilometers of white, it was just us, accompanied by the faint murmur of the river freezing,” she recalled. “Nothing seemed to stir, yet beneath it all, a slow, persistent energy quietly moved.”

 
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