A new study in partnership with Omnicom and Ipsos found that the app’s users are more likely to...
A new study in partnership with Omnicom and Ipsos found that the app’s users are more likely to...
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Thursday, March 12, 2026
 
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Social Media Today
Snapchat drives TV viewership, promotions
A new study in partnership with Omnicom and Ipsos found that the app’s users are more likely to watch a show after discovering it on social media platforms.
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Adweek
11 AI Tools That Ad Creatives Can’t Stop Using Now
ADWEEK asked creative leaders to name AI tools that have transformed their work.
 
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Adweek
The Growth Paradox: Jeff Greenspoon of Kantar on Brand Power
Plus, how CMOs can protect their north star while experimenting boldly.
 
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CMSWire
Why Modern Digital Experience Platform Selection Starts With KPIs, Not Features
Authoring velocity, front-end release speed and operational efficiency reveal far more than a traditional RFP feature grid.Continue reading...
 
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Social Media Today
LinkedIn is a leading source for AI answers
Two news studies identified the professional social network as a key resource across multiple AI chatbots.
 
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rasa.io
How rasa.io Works With Your Current Tech Stack
Learn how your association can build lasting trust with members through transparent communication, responsible financial management, and consistent value.
 
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Digiday
AI surfacing is messy: Data shows publisher visibility and traffic often misalign
Reports tracking publishers in AI chatbots abound but conflicting rankings and uneven referral traffic reveal the murkiness of AI visibility.
 
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Chief Marketer
Beauty Brand Clarins Rolls Out U.S. Mobile App to Assist Shoppers In-Store
Roughly a decade after discontinuing its first mobile app, beauty brand Clarin has tried again with a successful UK rollout and U.S. launch. The new app assists shoppers in-store, provides access to AI features and supports its growing subscription business.
 
rasa.io
Email: AI Personalization vs. Segmentation
Learn how your association can build lasting trust with members through transparent communication, responsible financial management, and consistent value.
 
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Digiday
The in-house entertainment studio is having its social media team moment
Brands are becoming media companies (again). This time they mean it.
 
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Search Engine Roundtable
Google Launches Merchant Center For Agencies
A new agency-dedicated experience Merchant Center experience from Google should streamline management
 
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Marketing Dive
Creators work, but measurement doesn’t — yet
While creators deliver impact across the funnel, most campaigns are still evaluated using outdated proxies, writes the IAB’s Zoe Soon.
 
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SPONSORED WEBINARS
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American Marketing Association
How to Turn Events into a Content Engine

In this session, we’ll explore how both virtual programs and in-person tentpole events can be intentionally architected to fuel full-funnel growth.

 
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American Marketing Association