The number of advertisers using the music and podcast streamer’s programmatic marketplace has...

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Monday, April 6, 2026

American Marketing Association

Research Insight | Sales Contests Are Broken—Here’s How to Make Them Effective

Read more about Research Insight | Sales Contests Are Broken—Here’s How to Make Them Effective - from American Marketing Association

Canto

The State of Digital Content: 2026 Edition

Uncover today’s top content challenges, emerging trends, and how to win in 2026

Digiday

Spotify’s ad exchange grew its programmatic ad base, but buyers want more

The number of advertisers using the music and podcast streamer’s programmatic marketplace has risen 222% since last year.

Digiday

Transparency brought down The Trade Desk’s Publicis deal but it may not be enough to win its other clients

Nexxen's launching new AI features. Amazon's broaching streaming partnerships. And Viant, Blockboard and Stackadapt are setting out their stalls.

Fortune

AI adoption isn’t the hard part, it’s building employee agency

Tech leaders build the infrastructure. People leaders build the capability. Neither works alone.

ON-DEMAND TRAINING

American Marketing Association

Social Media Strategy and Proving ROI

Incorporate the latest platform trends for an effective campaign that delivers results and track them using attribution tools to create a comprehensive report.

American Marketing Association

Artificial Intelligence (AI) for Marketing Professionals

This course covers the phases of AI, such as rule-based AI, machine learning, deep learning, and generative AI, to provide a solid foundation of AI principles. Learn the impact of AI systems and how to leverage these tools to perform marketing tasks such as persona development, search engine optimization (SEO), and content generation and personalization.

CMSWire

The Real Problem With Conversational Commerce Starts After the Answer

The danger isn’t what AI says — it’s what it’s allowed to do next.Continue reading...

Social Media Today

TikTok wants to provide financial services in Brazil

The company hopes to offer its users the ability to “hold balances, receive funds and make payments within its app,” according to Reuters.

Chief Marketer

Watch: March 2026 Experiential News Commentary

Watch as the editors of Event Marketer recap a few of their top experiential stories from March. And it all starts with an exclusive look inside Barbie Dream Fest, plus—Regency era vibes, Y2K done right, and skateboarding.

Chief Marketer

PRNEWS Unveils 2026 Purpose & Impact Award Winners

PRNEWS has unveiled the winners of the 2026 PRNEWS Purpose & Impact Awards, which recognize the organizations, teams and communicators redefining public relations through purpose-driven leadership and measurable social impact.

Social Media Today

YouTube experiments with TV-style channels for CTV viewing

The feature will launch with “Coachella TV” in April and offer 24/7 streaming access to archival performances and 2026 festival highlights.

Fortune

How Corporate Natalie turned a $500 brand deal into a creator empire—and her own agency

Natalie Marshall launches Expand Co-Lab, which she believes can overhaul the “broken” influencer marketing system.

Harvard Business Review

When Silos Hinder Innovation—and When They Can Help

How to balance collaboration and independence.