May 2, 2026

Michael Murtaugh/NYT Wirecutter

Over the past decade or so, internet retail, lab-grown technology, and more have changed the jewelry-buying game. To find the best online brands that deliver well-made, stylish pieces, we tested about 50 baubles from more than a dozen companies. Our favorites offer a range of glittering delights — including shimmery huggie earrings, a perfect little letter charm, and an extremely giftable vintage-esque locket.

Plus, a pretzel charm sprinkled with diamond “salt”→

We independently review everything we recommend. When you buy through our links, we may earn a commission. Learn more ›

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