Gudea, a behavioral-intelligence company, shared exclusive data with NBC News that found “inauthentic engagement around” the “It Ends With Us” star on social media in August 2024. Access the full story.
TODAY's Jenna Bush Hager sits down with Barnes & Noble CEO James Daunt to discuss the retailer’s turnaround, why readers are flocking back to bookstores, and the future of books in the age of AI. Watch the extended interview.
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