Hi there,

Two-thirds of marketing leaders are at least moderately concerned that content partners will choose competitors with more successful measurement strategies, according to EMARKETER/Partnerize data.

The brands that build AI attribution infrastructure first will set the standard the rest of the industry will be forced to follow.

See what 100 US marketing leaders told us about the competitive stakes, where investment is heading, and how the gap between AI-driven visibility and partner compensation is widening in a new report, “From Clicks to Influence: The New Economic Model of AI-Driven Commerce.

AVAILABLE NOW

Enjoy!
Peter Allen Clark
Senior Analyst and Editor, Media
EMARKETER

Created in partnership with Partnerize.