It’s a strategy that raises thorny questions about compensation and disclosure but one, Johnson campaign director Christian Perry said, that will only grow more common.
 

Chicago Tribune

As Chicago’s mayoral race takes shape, social media influencers step in — including for Brandon Johnson

A disclosure late last month marks the arrival of a new form of campaign advertising in a Chicago election. The decision by Johnson — who has not yet officially launched a 2027 mayoral bid — is a sign the mayor believes short-video influencers on platforms like Instagram and TikTok hold rising, largely untapped sway over voters as he weighs a reelection run.

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