Sang tackled THC beverages on a mission to create a light brew with a lower high for the cannabis curious.
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Chicago Tribune

Chicago Media Report

Ad agency co-founder launches Herb Light — and a radio news anchor lands new role

Launched this summer by Gordy Sang, co-founder of Chicago ad agency Quality Meats, Herb Light — pronounced with the hard “H” like your uncle’s name — is being marketed with a tongue-and-cheek vintage ad campaign replete with pool parties, dimly lit bars and bowling.

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