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Fighting for journalism and profitable news media
LLM citation tips from Axios | Texas non-profit newsrooms ‘stronger together’ post merger
Plus first Spanish-language publisher sues OpenAI and Microsoft
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Good afternoon from the team at Press Gazette on Thursday, 27 August.
📋 The Axios ‘Smart Brevity’ format appears to be one as beloved by humans and robots alike for making content easy to digest.
Alice Brooker spoke to Axios publisher Nicholas Johnston for the latest in our Masterclass series, sharing tips about how the newsbrand is maximising LLM visibility and monetisation.
It is partway through a three-year deal with OpenAI that is also directly supporting the expansion of Axios Local.
Axios was one of the publishers represented in discussions about new LLM revenue lines on our News Yacht in Cannes in June, discussing the fact that they are able to speak to potential partners about making the most of their AI visibility.
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🤠 I spoke to the bosses of two Texas non-profit newsrooms that have merged under a charitable contribution of assets after they decided they would be “stronger together”.
The proof already appears to be in the pudding as they have raised $2.8m for the expansion of the newsroom since the merger talks began.
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👩⚖️ Despite slow progress in the courts in the fight between news publishers and AI companies, more are still joining the fray.
Editorial Perfil has become the first Spanish-language publisher to sue OpenAI and Microsoft and, notably, it has filed its lawsuit in its home country of Argentina rather than the US - meaning it is not reliant on the same legal precedents as The New York Times and others.
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