Join me on September 9 at 11:00 a.m. CT for APQC’s upcoming webinar, Knowledge as a Product: Scaling KM Through Persona-Driven Delivery.

I’ll be joined by Amazon Web Services to explore how they use customer obsession, persona research, and measurable outcomes to increase knowledge creation, improve reuse, and drive adoption across the organization.

Register now at: www.apqc.org/event/knowledge-product-scaling-km-through-persona-driven-delivery

I hope you can join us for the conversation.