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Weekender

Feb.​ 22,​ 2025 | A roundup of this week’s most read stories
 
 
 
 
 
 
 
 
 
 
 

Note from the editor

 
Marketing Dive’s virtual event, Assessing AI’s Role in Marketing for 2025, is just days away. The event, which is being held Wednesday, Feb. 26 at 2 p.m. ET, will feature a panel of industry leaders as they discuss the latest intersection of marketing and generative AI.

The event is free to attend and will feature insights from a number of experts, including Marketing Dive’s journalists, analysts, strategists, agency executives and brand marketers. Be sure to secure your place by registering with this link: https://events.industrydive.com/events/ais-role-in-marketing-for-2025?utm_source=MD&utm_medium=Ed-Notes-Weekender&utm_campaign=Q12025MarketingDiveLive.

Don’t forget, the event is completely free to attend. Be sure to share the link with colleagues who may also be interested in attending.

As always, thanks for reading.

Jess Deyo
Editor, Marketing Dive
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