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Consumer companies are bracing for lower profits as tariffs force shoppers to rethink spending | Independent retailers reflect communities they are part of | Consumer Electronics Market Poised to Witness Cutting-edge Expansion by 2033
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April 25, 2025
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WiCT To Host 2025 Legacy Awards Luncheon At CEDIA Expo
Women in Consumer Technology (WiCT) announced that its 17th Annual Networking Reception and Legacy Awards Luncheon will take place for the first time during CEDIA Expo 2025 on Friday, September 5, 2025, at the Mile High Ballroom in the Colorado Convention Center.
Full Story: TWICE (4/25) 
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Industry
Consumer companies are bracing for lower profits as tariffs force shoppers to rethink spending
(Justin Tallis/Getty Images)
From Procter & Gamble to Chipotle, consumer companies are slashing their forecasts, projecting that tariffs will weigh on their profits and put more pressure on an already shaky consumer. But the uncertainty bred by the trade war is just as damaging to businesses' bottom lines as consumers pull back their spending.
Full Story: CNBC (4/24) 
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Awards
Nominate For The TWICE Powerful Women In Consumer Electronics Award Today!
The TWICE Powerful Women in Consumer Electronics program is a tribute to the women who are not just succeeding, but shaping, leading, and transforming the consumer technology industry. These are the trailblazers and mentors, the quiet powerhouses and bold changemakers who lead with purpose, lift others as they climb, and leave the industry better than they found it. Nominations are open now through May 31, 2025. We invite peers, colleagues, and industry partners to help us spotlight the incredible women who are driving real change in consumer tech.
Full Story: TWICE (4/17) 
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Featured Content
Sponsored Content from Brane Audio, LLC
Brane Expands with Bose Vet Brane Audio names Derrick Johnson VP of Sales to expand into retail and international dealer markets. Utilizing his extensive experience in the Consumer Electronics industry, Johnson will develop strategies for growing the Brane Audio brand through dealer partnerships in the United States and international markets. Read the blog to learn more!

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    In Case You Missed It
    CTA CEO: Tech Exclusion Not A Permanent Solution
    The following statement is attributed to Gary Shapiro, CEO and Vice Chair of the Consumer Technology Association (CTA): The Trump Administration's decision to exclude certain consumer tech products from tariffs is long-overdue recognition that these duties hurt U.S. consumers and the economy, something CTA has warned for over a year. At the same time, the shift from IEEPA to Section 232 as a legal basis for tariffs reveals the Administration's desire for a more durable justification. But claiming that downstream consumer tech products qualify as 'semiconductors' is a stretch.
    Full Story: TWICE (4/24) 
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