Serbian President Aleksandar Vucic hasn’t had an easy time of late. Anti-government protests are still going on after six months, he had to end a trip to the US early after falling ill and cracks are appearing in the economic dynamo that’s underpinned his success. Throw in a new 37% tariff on Serbian exports to Donald Trump’s America and the challenges look formidable. Vucic, though, does have one key card to play: his cultivation of ties with the Trump family and its interest in doing deals in the Balkans. As reported before, the US president’s son-in-law, Jared Kushner, has the government’s blessing to develop a $500 million hotel on the bombed-out site of a former army headquarters in Belgrade. Trump’s eldest son, Donald Jr., was back in Serbia last month as part of a tour designed to expand business links. The aim for Serbia is to reap the rewards of keeping on good terms with the MAGA movement while Trump was out of power, and also as a sort of home away from home for a family with strong bonds to the region. During his 12 years in power, Vucic has been adept at playing different sides of the geopolitical divide. China is a key investor, while Russia remains an ally. Membership of the European Union, meanwhile, is the ultimate goal, albeit one that requires reconciling with Kosovo and that’s not happening anytime soon. Some helpful mood music from the US around jobs, investment and the economy might just be what the president needs right now. A tram passes by the former army headquarters in Belgrade, destroyed during NATO's bombing campaign in 1999. It’s slated to become a hotel complex. Photographer: Oliver Bunic/Bloomberg |