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Sunday Morning Roundup: Most Read Stories of Last Week (in case you missed)
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ETBrandEquity Newsletter | Sunday, May 18, 2025

Daily Newsletter
Most Read News of the Week
Kotler's fifth P: Can it work for brands?
Marketing lessons from Indian truck drivers
Brand-alore: A new hub rises
Diversity in unity: What brands must learn to succeed in India
AI-powered CTVs are redefining content, engagement and monetisation
When brands went beyond the bouquet for mothers
The rise of the fractional CMO: A smarter approach to marketing leadership?
Kaleido Awards 2025: A golden shower on India's PR and comms
The science of growth marketing: Experimentation and iteration
Why brands are high on Josh with Vicky Kaushal
How Indian Railways puts its communication strategy on track: ICS 2025
WPP realigns creative agency Grey under Ogilvy
'Tool for grifters': AI deepfakes push bogus sexual cures
Rerouting: Travel companies look to focus on 'safer' hotspots
Adapting communications for a VUCA world: ICS 2025
Retailers rush to save US summer shopping season
Bringing back the 'Rock and Roll'
ICS 2025: Steering Reputation in a VUCA World
Apple exec drops shocking prediction about the world's most popular smartphone
Abhinandan drops 'Lodha' from his holding co's identity

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