These are simple one page documents that gives a high-level overview of a product, service, or business.
One Pagers are actually still common to hand out at things like conferences, events, or even for getting bills passed on congress. This particular one above is a PDF one-pager I got sent that explains what the app is, who it's for, and that it's an app that's about to release on Google. I thought this was interesting because I haven't seen a one-pager for an app before.
They've been distributing this to schools and students for exposure. An interesting use case of a one pager.
Wisdom:
Here's some solid advice for calming your mind and having a good sleep:
I personally find that putting my phone on "do not disturb" and then reading for 10 to 30 minutes is my best chance of falling asleep well.
0:00 $70M in book guidance + 7,000 books published 0:35 Every book gets a hilarious 1-star review 1:13 2–4 books published per day 2:20 “Short-ification” of books + Kamal inspired Neville 3:13 A memorable quote from Copywriting Course 4:02 “Write long, not long-winded” 4:15 Why publishers want longer books 5:05 Two biggest writing hurdles 7:11 Is a book just a long blog post? 7:30 Why self-publishing is better 9:15 Neville & Noah’s failed book project 10:30 Publishers do almost nothing 11:25 Creators vs Publishers (like music & movies) 12:50 Noah Kagan’s NYT Bestseller strategy 14:20 3 reasons people write books 15:26 Fiction vs real-time news consumption 16:15 90% of Amazon’s top 100 = fiction 17:32 Read Write Own = timeless + trending 18:30 Book = strategy, course = tactics 19:24 Why audiobooks matter 23:05 How much money do books make? 23:39 Royalties vs business revenue - Chandler's $7M example 24:50 10,000 sales = top 1% 26:00 Most passive income = a book 26:42 “Passive income is a myth... except books” 28:10 Fiction series = read-through economics 29:15 3 ways to grow a business 29:50 Like & Subscribe pitch 30:57 SelfPublishing vs SelfPublishingSchool 34:07 Best book titles are simple & clear 35:05 Titles come from talking to people 37:55 Why Neville ditched “Ten Commandments of Copywriting” 38:50 Chandler’s 65+ person team 40:10 Book guides help people not quit 42:15 AI + writing: game-changer or junk factory? 44:05 AI can write books, but YOU gotta market 44:28 What’s AI doing in copywriting? 47:20 Writing = organizing thoughts 48:00 Raw ideas vs AI suggestions 48:50 Unique writing & art comeback? 49:42 Chandler loved AppSumo’s wild emails 50:00 AI = great for titles, not full books 50:50 Talking sales and book outcomes 51:08 Published by Chandler Bolt 51:39 Skip the Flip 53:24 On Borrowed Breath 54:58 6 Pillars of Intimacy 56:28 Unlocking 8 Figures 57:26 6-Minute Fitness at 60 59:44 Mom Life vs Everyday Apocalypse This video ends abruptly as it did not upload to YouTube correctly. Sorry for that!
Other than that snafu at the end I loved this interview, it was so fun.
Picture:
I planted some basil for the first time ~3 months ago....and now I have WAY TOO MUCH BASIL!
I bought $20 worth of baby basil plants, now it's turned into the equivalent of $100 of basil from the store.
At this rate I will be Basil Billionaire in a few months