As competitors emerge "left, right and centre", Ebay is uniting its global markets and focusing on...
As competitors emerge "left, right and centre", Ebay is uniting its global markets and focusing on...
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Wednesday, October 8, 2025
 
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Marketing Week
Ebay on why the brand is ‘so much more’ than its marketing
As competitors emerge "left, right and centre", Ebay is uniting its global markets and focusing on value to reach a new generation.Source
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Marketing Dive
From keyword to dialogue: How Hyundai optimizes for AI-driven search
The shift from keyword search to prompt driven-search is opening up new opportunities for brands, according to Greg Johns of Canvas Worldwide.
 
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Buffer
Buffer vs. Hootsuite: Which Social Media Management Tool is Right For You?
A deep dive into the differences between Buffer and Hootsuite, including pricing, features, and who each social media tool might be the best fit for.
 
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Marketing Week
Dyson and the importance of being transparent about your efforts
Our behavioural science columnist Richard Shotton shares an extract from his and MichaelAaron Flicker's new book, Hacking the Human Mind.Source
 
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Adweek
Mozilla Taps Index Exchange as First Programmatic Partner
Marketers using the new platform will be able to reach large, engaged audiences in respectful, brand-safe environments.
 
ON-DEMAND TRAINING
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American Marketing Association
Streamline Your Content Planning Strategy

Review the fundamentals of content planning and learn how to develop comprehensive content plans aligned with business goals and objectives using traditional and new tools, such as AI. 

 
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American Marketing Association
Data-Driven Decision-Making for Marketers

Identify and interpret critical aspects of data in a strategic direction to help your organization.

 
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Adweek
5 Questions for… Tristan Redman and Asma Khalid on Their New BBC Podcast
BBC News launched The Global Story in September.
 
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CMSWire
Qualtrics to Buy Press Ganey Forsta for $6.75 Billion
Deal is among the biggest in the CX software space; Qualtrics confirms and calls it a win for AI-powered experience management.Continue reading...
 
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Chief Marketer
The Hidden Cost Of Affiliate Marketing: Fraudsters Masquerading As Partners
Affiliate marketing has become a key revenue driver for budget-conscious marketers, but fraudsters are exploiting influencer selling with increasingly sophisticated tactics.
 
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Social Media Today
Instagram Launches Friend Map in India, Adds Location Sharing Provisions
The platform has taken steps to address user concerns regarding oversharing.
 
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Distilled
Beyond Bids: Architecting Enterprise Performance with Search Ads 360
The landscape of search advertising for enterprise organisations has reached a critical juncture. The old playbook, which prioritised granular, manual control, is now untenable.
 
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Chief Marketer
The Brief: Coffee Cubes and ‘Showgirl’ Shenanigans
This week’s hot takes on hot topics in experiential marketing cover coffee cubes, the Dun Dun Diner and “The Life of a Showgirl”-themed shenanigans.
 
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Digiday
Ad Tech Briefing: A Google breakup sounds ideal, but the realities are much more complicated
The key question are: whether the medicine will be worse than the illness, and is the a case of too little too late?
 
EVENTS & LIVE TRAINING
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American Marketing Association
How to Start, Grow & Scale Your Freelance Business

Whether you’re looking to land your first client, price your services correctly, or establish the right business foundation, this workshop will give you a step-by-step approach to success.