Hi Jan,

The digital marketplace is louder than ever and it’s only getting tougher for brands to be seen.

While web visits rise, traffic per retailer is falling fast. Consumers are changing how they search, discover, and buy.Traditional SEO alone isn't going to save you.

Leveraging AI and Search to Get Ahead in a Saturated Market from Semrush breaks down how AI and search are redefining retail visibility—and what top brands like Ikea, Chanel, H&M, and Sainsbury’s are doing about it.

Inside, you’ll learn:

How consumers are using AI chatbots like ChatGPT and Gemini to find products—and what that means for your search strategy.
Why precision matters more than speed when it comes to optimization and ROI in saturated markets.
Where leading retailers are winning—from AI-driven content optimization to smarter segmentation and forecasting.

AI is changing the way people search—and who they end up finding.

Get it now!