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Hi there,
Generative AI drives only 3% of online discovery in the US today, according to our analysis. By 2027, discovery via AI will simply be a part of search, as engines like Google weave AI-generated answers into nearly all results.
Join EMARKETER Principal Analyst Nate Elliott and I for a fireside chat on what’s changing, what’s hype, and what marketers should actually do right now.
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You’ll learn:
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Why AI challenges Google’s dominance but won’t replace it
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How search and AI are converging in consumer behavior
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How to stay visible without chasing every new trend
For marketers, this moment isn’t about panic. It’s about preparation. | | |
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Hope to see you there,
Jeremy Goldman
Senior Director, Briefings
EMARKETER | | |
