Quick question... what happens between your sales meetings?
For most reps, the answer is "not much." Maybe a follow-up email. Maybe a "just checking in."
And that's where deals die.
The best salespeople I know do something different. They send their champion something valuable between every meeting. A custom one-pager. An updated proposal. A case study their champion can forward to the CFO.
Content that makes your champion look good internally.
The problem? Building and updating those pages takes forever.
Not anymore.
Say hello to Dante.
Dante is our new AI agent inside Distribute. Think of it like ChatGPT, but instead of chatting, it builds and edits your Distribute pages.
You just tell Dante what you want. In plain English.
Here's how it works:
1. Open any Distribute page and ask Dante Hit "Ask Dante" on any existing page — or start a new one. Type what you need.
2. Tell it what to do Some examples:
- "Add a section with our latest case study for [industry]"
- "Update the pricing to reflect our new Enterprise tier"
- "Create a one-pager I can send to [prospect's] buying committee"
- "Make this page shorter and punchier"
- "Add a video walkthrough section at the top"
Dante handles layout, copy, and formatting. You review and hit publish.
3. Use it for your "in between" content This is the real unlock. After your first meeting, ask Dante:
"Build a follow-up page for [prospect] that includes our ROI calculator, the case study from [similar company], and a short recap of what we discussed."
Takes 2 minutes. Your champion gets something they can actually share with their team. You stay top of mind without sending another "just circling back" email.
Quick tips from power users:
- Be specific. "Add a testimonial" works. "Add the testimonial from [company] about reducing their sales cycle by 30%" works better.
- Personalize templates. Use Dante to customize existing templates for each prospect instead of building from scratch every time.
- Capture next steps fast. After a call, ask Dante to add a "next steps" section while the conversation is still fresh.
That's it. Dante is live right now inside your Distribute account.
Go try it — open any page, hit "Ask Dante," and tell it what you need.
Cheers,
Andrew
PS... Yesterday we also shipped Pancho (yes, we name our features). More on that one next week. For now, go play with Dante.