Consumer Technology Association SmartBrief
Plus: Issues drive OpenAI to revamp ChatGPT shopping experience
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March 23, 2026
 
 
Consumer Technology Association SmartBrief
News covering the consumer technology industrySIGN UP ⋅   SHARE
 
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Today's Digital Pulse
 
Sony frames the future of next-gen PlayStation
 
An Iranian gamer uses a PS5 controller to participate in a video game competition during the 11th Iran Video Games Festival at the Tehran Milad Tower Cultural and Recreational Complex in Tehran, Iran, on February 18, 2026. (Photo by Morteza Nikoubazl/NurPhoto via Getty Images)
(NurPhoto/Getty Images)
Sony is developing AI-powered frame generation for future PlayStation platforms, a technology that creates additional frames to boost perceived performance and smoothness beyond current upscaling methods like PlayStation Spectral Super Resolution. If integrated, this feature could boost performance and visuals, potentially extending the console's lifespan and helping it narrow the gap with high-end PC gaming.
Full Story: Digital Trends (3/22)
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Automated fulfillment, available now
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Smart Home
 
Source: Apple TV 4K, HomePod mini ready, awaiting Siri
New versions of HomePod mini and Apple TV 4K have reportedly been ready since last year, but Apple is delaying their release until upgraded, more personalized Siri features powered by Apple Intelligence are ready, a source says. Inventory for current models is running low, suggesting a launch could be imminent once the software updates are available.
Full Story: MacRumors (3/22)
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Sweet! Ikea launches smart version of donut lamp
Forbes (tiered subscription model) (3/23)
 
 
Grouping devices boosts smart home control
How-To Geek (3/21)
 
 
Govee outdoor lights string along multicolor features
The Verge (3/23)
 
Retail's New Fraud Landscape
Refund abuse, account takeover and payment fraud are evolving as commerce changes. In this webinar, Worldpay breaks down the latest fraud tactics and how retailers can build a layered defence that scales with growth. Register now!
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Gaming
 
Be kind, rewind! Blood Pact brings '90s video stores to life
 
COSTA MESA, CA - JULY 23: A recreated video rental store displays VHS movies at the REWIND: A VHS Revival, a tribute to the VHS era highlighting hand-painted movie poster art at the OC Fair in Costa Mesa on Wednesday, July 23, 2025. (Photo by Leonard Ortiz/MediaNews Group/Orange County Register via Getty Images)
(MediaNews Group/Orange County Register Via Getty Images/Getty Images)
Retro Rewind, a video store simulator set in the early 1990s, has quickly climbed to the top of Steam's sales charts since its launch, debuting at number one and remaining in the platform's top 10. The game taps into nostalgia for the VHS era, letting players manage a Blockbuster-style rental shop and interact with thousands of fictional films.
Full Story: The Hollywood Reporter (3/19)
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Nintendo Switch 2 lets gamers swap batteries
PC Magazine (3/21)
 
 
Xbox's Partner Preview offers a sneak peek at upcoming titles
Engadget (3/23)
 
 
Netflix Assassin’s Creed storms Ancient Rome
Game Informer online (3/20)
 
Decode Execs' Media Choices for 2026
Wish to capture decision-makers with your B2B content? Learn how C-level executives choose their media and what new strategies marketers should adopt to stand out in 2026. Read the full insights. Access Now >>
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