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MAY 29, 2026 |
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In this edition: |
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TOP STORY |
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This FAQ explores the main types of loyalty programs and how retailers can use them to drive lasting customer relationships. |
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Loyalty programs remain a cornerstone of retail strategy, but a significant gap has emerged between what marketers believe drives repeat purchases and what actually motivates consumers. |
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IN THE NEWS |
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Dollar Tree and Burlington gain as shoppers trade down. Shoppers are leaning harder on value-oriented retailers as they look to stretch their budgets. |
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Best Buy’s marketplace GMV reached $250 million in Q1. Best Buy’s high-margin marketplace and retail media businesses helped lift its domestic gross profit rate 20 basis points to 23.7% in Q1 2026 while diversifying its revenue mix. |
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Walmart expands private and exclusive labels in home, hardware. Walmart is expanding its array of exclusive and private labels across the hardware and home goods categories. |
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ANALYSIS |
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Artificial intelligence is flooding social media with low-quality content at an alarming rate, creating significant brand safety challenges even as it offers new tools to combat those very problems. But experts say the technology is currently doing more harm than good. |
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"As AI takes over and we have all this slop or synthetic content flooding our feeds and influencing the algorithms, trust is going to be impacted," said our analyst Bill Fisher on a recent episode of "Behind the Numbers." "Trust and quality of content could be really, really important in the coming year or two." |
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QUIZ |
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Which generation has the highest percentage of those who don’t snack between meals, according to CivicScience? |
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A) Gen Z B) Millennials C) Gen X D) Baby boomers |
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