Two-thirds of viewers say they don’t mind watching ads as much as they used to, according to data...

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Monday, July 27, 2026

American Marketing Association

Research Insight | Ad Retargeting is Overrated

Read more about Research Insight | Ad Retargeting is Overrated - from American Marketing Association

CollegeVine

Explore IPEDS enrollment data in plain English

Benchmark enrollment, net price, and outcomes across 4,000+ institutions simply by asking.

Marketing Dive

Consumers warm up to streaming ads: Here’s what the numbers say

Two-thirds of viewers say they don’t mind watching ads as much as they used to, according to data from Hub Entertainment Research.

CMSWire

Salesforce's $1.6B VA Deal Is the Latest Marker in a Booming Government Contact Center Market

Salesforce, NiCE, and Genesys are all racking up billion-dollar government wins — but increasingly for two different jobs.Continue reading...

Fortune

The Miami Heat, LeBron James, and prediction markets: How a ‘mistake’ social media post turbocharged a $245 million...

“There’s a market for everything, and I think people have recognized that there’s a market for everything,” Georgetown’s Marty Conway told Fortune.

ON-DEMAND TRAINING

American Marketing Association

Introduction to Search Engine Optimization (SEO)

This introductory training provides a foundational understanding of search engine optimization and its impact on content visibility.

American Marketing Association

Influencer Marketing

The training offers practical insights from multiple perspectives, including direct creator experiences and case studies. Develop practical skills in crafting compelling marketing briefs, measuring campaign impact, and navigating emerging technologies like AI in the influencer marketing landscape.

The Ahrefs Blog

5 AI Search Trends I’m Seeing in 2026, Backed by Ahrefs Data

Every week brings a new acronym, a new era, a new thing you are supposedly already too late for. Some of it changes how we work, but a lot of it is—let’s be honest—noise. Well, fear not. I’ve curated some…Read more ›

Search Engine Roundtable

Search News Buzz Video Recap: Google Sends Billions Of Clicks From AI Search, Publisher To Block Google, $120 Billion...

This week, we covered more Google Search ranking volatility. Google said it sends billions of clicks to websites every week through AI search. Large publishers are fed up and strongly considering...

Adweek

Yannick Bolloré Says Havas’ Size Is Its Strength: ‘I’m Not Sure Scale Is an Advantage Today’

The CEO chats with ADWEEK about Q2 earnings, North America performance, and the pros of staying midsize

Fortune

WPP’s sweeping restructure could save 500 million—the bigger challenge might be winning over workers

The advertising giant is simplifying its structure as it aims to arrest its decline. Chief people officer Marie-Claire Barker says the harder task is rebuilding trust, changing leadership behavior, and creating a unified culture across its 90,000 employees.

Digiday

Google quietly gives ground on PMax controls

The search giant’s black-box ad product has confounded media buyers for years. Now, it’s passing them the reins – sort of.

Marketing Dive

Under Armour teams with ‘Heated Rivalry’ star for new campaign

Dive Brief:• Under Armour has found a new global brand ambassador in “Heated Rivalry” star François Arnaud. The actor is headlining a new campaign, …

Hubspot