FIVE THINGS TO KNOW THIS WEEK This week’s hot takes on hot topics in experiential marketing cover the Million Cheese Ball Challenge, The House of Lexus and an ’80s-themed mall takeover.
Wondering how to start building real automations for your business? Curious what it actually takes to get an AI agent working across your entire tech stack? In this article, you'll discover tips to use Claude Cowork to plan, build, and deploy AI automations.
Participants will learn how to transform a standard efficiency AI task into a measurable workflow to drive effectiveness, establish a baseline, and build a proof plan with clear success indicators.