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The journey of purpose
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ETBrandEquity
Daily Morning Newsletter
Thu, Nov 21, 2024
Top Stories
Journeys of purpose: Positive change through campaigns
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Brands are transforming into agents of change, embracing purpose-driven marketing.
India's luxury Jewelry market is undeveloped: Adeesh Nahar
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Rosa Amoris' Nahar aims to redefine luxury jewelry in India with bespoke, high-quality diamond collections.
Prasar Bharati launches OTT platform Waves
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The platform's revenue-sharing model gives broadcasters 65% of ad revenue.
Business of Brands
Britannia faces notice from Food Safety Authority over product compliance
Zara owner Inditex boosts fast fashion flights from India to avoid shipping delays
Tobacco group Imperial Brands strikes higher profit
Zomato leads food delivery with 58% market share in Q1, Blinkit tops quick commerce
Marriages and shopping in Oct-Dec may spur 40% hike in spends, boost retail demand
Flipkart's Big Billion Days logs double-digit growth in topline, customer base: Walmart
Godrej Interio expects 35% of annual revenue this festive and wedding season
Lamborghini's hybrid strategy puts combustion first: Rouven Mohr, CTO
Fashion brand Beyoung partners with ecom platform Noon
Glenmark to focus on becoming branded company
Quick commerce taps identity verification companies to curb frauds amid ramp-up
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