How two leading Asian news publishers navigate a dual revenue strategy

Striking the right balance between reader revenue and advertising as the twin pillars of financial sustainability is a challenge for many news publishers.

CEOs from two prominent players, Kompas (Andy Budiman) and the South China Morning Post (Catherine So), offer insights into how their media houses are navigating this landscape.

Denmark’s Zetland targets major growth in 2025 as it expands into Finland

“We are growing revenue quite rapidly, and we expect this year (2024) to have a 40 percent revenue increase across our group,” Tav Klitgaard, CEO of Denmark's Zetland told participants at our Asian Media Leaders Summit.

Zetland is aiming for substantial growth in 2025 as well, as it expands internationally with the launch of a Finnish subsidiary called Uusi Juttu, which launched on 15 January. In Singapore, Klitgaard said 10,000 people had already prepaid for subscriptions for the Finnish version.

What’s ahead in 2025: Our global leadership team weighs in on what they expect this year

Based in several countries throughout the world, WAN-IFRA’s executives have a unique umbrella view of the forces, people and projects shaping the news media industry – and so, they are perfectly placed to share global insights and perspectives on the year ahead.

Our upcoming Frankfurt AI Forum will be held in German and English.

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